OUR STORY
From one small market to a growing multi-city community, all built with care,
purpose, and a love for small business.
In 2022, two sisters in Miami began hosting a local market during a season of deep change in their lives. After the passing of their dad, Adriana and Amanda found themselves searching for purpose, connection, and a way to bring people together. Creating a community market became a place to channel that energy, support small businesses, and create something meaningful during a difficult time.
That first market quickly grew into something more. Over the years, the sisters built a vendor management agency and digital brand focused on supporting small businesses through well organized events and thoughtful marketing. Their work expanded across South Florida, partnering with cities, museums, and festivals to manage vendors, support events, and spotlight local businesses in a way that feels personal and intentional.
As the brand continued to grow, so did the vision. In 2026, that same mission found a new home with the launch of Denver Friendors. Inspired by Denver’s creative energy and strong sense of community, the team brought their proven approach to a new city, while staying true to the heart of what started it all.
Today, Denver Friendors exists to support small businesses, event organizers, and local communities through vendor management, digital marketing, and community driven events. The cities may be different, but the purpose remains the same. Create space for small businesses to feel seen, supported, and celebrated.
MEET OUR TEAM
Founder | CEO + Head of Sales
Amanda Martinez
Probably closing deals between school drop-offs...
Co-Owner | Head of Marketing + Operations
Adriana Martinez
Probably building a system while drinking mushroom coffee...
Events Manager
Psyche Gayanilo
Probably managing an event while studying for her next med school exam...
.png)
Market Operations
Brielle Revuelta
Probably strategizing market improvements and snapping pictures of her pup...
Recruiter and Program Director
Ruffa Mae Calimag
Probably signing up vendors and sharing memes that make the whole team laugh...
Community Support
Maria Valentina Kano
Probably answering vendor emails while dreaming about having her own zoo...
Social Media Manager
Nicole Anne Rafales
Probably strategizing content and gaming harder than a Call of Duty tournament..
Media Acquisition
Gabriela Diaz
Probably sending brand pitches while making the entire team smile..
WHAT WE DO
From vendor management to digital marketing, we help bring South Florida’s best markets and small businesses to life, online and in real life.
We Give Back
Each quarter, a portion of our proceeds goes to Feed the Children, helping ensure that children around the world have access to the food and resources they need. It’s our small way of making a big difference.
See Local Life Through Our Lens
