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Yappy Hour at McGregor Square

Category

Category: Pop-Up

Date

Sept 22 + 23, 2026

Time

3:30PM to 7:30PM

About the Event

🐾 CALL TO VENDORS: Yappy Hour @ McGregor SquareΒ πŸΎπŸŽ‰

Join the Official "Bark at the Park" Pre-Game Hub!Β βšΎπŸ•


Denver Friendors is excited to announce we are co-hosting Yappy Hour at the McGregor Square Plaza! 🎊 We are bringing together the city's best pet-focused brands for two of the most "Instagrammable" πŸ“Έ nights of the baseball season.


This event coincides with the Rockies' Bark at the Park series. While the stadium hosts pups inside 🏟️, Denver Friendors is creating the destination for the thousands of dog owners who gather at the plaza to watch the game on the 66' x 20' LED screen. πŸ“Ί


πŸ—“οΈ THE DETAILS

πŸ“… Dates: September 22nd & 23rd, 2026

⏰ Time: 3:30 PM – 7:30 PM

πŸ“ Location: McGregor Square Plaza (1901 Wazee St, Denver)


πŸ• WHY VEND?

🎯 Prime Audience: Reach high-intent pet owners in Denver's wealthiest neighborhoods.

🌊 The "Overflow" Effect: Thousands of dog owners who can't get stadium tickets spend their pre-game hours at the plaza.

⏳ High Dwell Time: Fans arrive 2 hours early, ensuring maximum exposure for your booth.


🎯 WHO WE ARE LOOKING FOR

πŸͺ Dog Bakeries & "Human-Grade" Treats

🦺 Heavy-Duty Leashes & Adventure Gear

πŸ‘• Pet Apparel (Rockies themes are a plus!)

🩺 Dog Trainers, Vets, & Pet Wellness

🎨 Pet-themed Art, Accessories, & Home Goods


βš™οΈ VENDOR REQUIREMENTS

πŸ’΅ Fee: $100 per space.

β›Ί Equipment: 10x10 White or Branded tent + 40lb weights per leg.

πŸ“‹ Insurance: Mandatory for all vendors.

🚫 Exclusivity: No human food/beverages. No permanent jewelry or custom hats.

⏰ Deadline to Apply: September 15th, 2026


πŸ“£ MARKETING SYNOPSIS

Our job is to bring people to you. πŸ™Œ

When you apply to Yappy Hour, you are tapping into a full, multi channel promotional campaign. Here is exactly what we execute to drive foot traffic πŸ‘£ and build buzz 🐝 before September 22nd and 23rd.


πŸ“ Listings and Directories

  1. 🎟️ Eventbrite. Yappy Hour is listed on Eventbrite, one of the most used platforms for discovering local events in Denver, driving organic traffic from people actively searching for things to do.

  2. πŸ‘₯ Facebook Event Page. A dedicated event page is published and promoted, allowing attendees to RSVP βœ…, share, and invite their networks to expand our reach organically. πŸ“’

  3. πŸ” Google Event Post. We publish the event through Google so it appears in local search results and on Google Maps πŸ—ΊοΈ when people search for things to do near McGregor Square.

  4. πŸ”οΈ Visit Denver. We submit Yappy Hour to the Visit Denver official event calendar, placing it in front of locals and visitors who use the Denver tourism platform to plan their weekends. 🧳


πŸ“° PR and Media Outreach

  1. πŸ“’ Press Release Distribution. We send a formal press release to the top media outlets, event calendars, and local news desks in Denver. πŸ—žοΈ

    The Denver Post, Denverite, Westword, Colorado Public Radio, 9News KUSA, Denver7 KMGH, CBS Colorado KCNC, Fox31 KDVR, Do303, Mile High on the Cheap, Patch Denver, Downtown Denver Partnership, Denver Gov Public Events Calendar, Colorado Tourism Office


πŸ“² Social Media

  1. πŸ—“οΈ Scheduled Content Campaign. Our content campaign runs across @DenverFriendors, including a vendor feature πŸ–ΌοΈ, one voiceover Reel πŸŽ™οΈ, Stories ⏳, countdowns ⏱️, and live coverage πŸ”΄ both days on September 22nd and 23rd. All Instagram posts are collaborated with the official McGregor Square account. 🀝

🐾 September 4: Flyer Post

πŸŽ™οΈ September 9: Voiceover Reel

πŸ–ΌοΈ September 13: Vendor Carousel

⏳ September 18 to 21: Stories and Countdown

πŸ”΄ September 22 to 23: Live Coverage, Both Days

  1. 🎁 Vendor Social Kit. Every accepted vendor receives a ready to post graphics and caption kit to share on their own channels. The more you promote πŸ“£, the wider our collective reach grows. 🌱

  2. πŸ“§ Email Newsletter. Our community newsletter goes out to our subscriber list with event details, vendor highlights, the Sploot Vets πŸ’§ and Ho Bo Care Boxer Rescue πŸ•β€πŸ¦Ί partnership, and a direct link to attend.

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